Try these tips to gain more real estate clients immediately! Learn more here!
As we all know as sales professionals no matter the industry, we work in the customers satisfaction is our ultimate goal when we work with them. We must show our clients the value they receive from our product or service. Whether we are selling them a large expenditure like a home or vehicle. Buyers want to know they are getting a real value for their money that they spend. With the availability of the internet to check out other options the customer these days holds the buying power and wants more Bang for their bucks! So how do we get more qualified leads from referrals? Well below is 10 easy tips to consider.
1) Share your Favorite spots in town and offer gift cards for referrals.
Many people move to new areas without really knowing anything about their new neighborhoods. A lot of people are relocating for jobs as well. Offer your clients a list of favorite spots in the area to show them what there is to do. Offer them gift cards for giving you friend or family referrals. The key is to be a resource to your client and provide them with more than just your product but an experience.
2) Keep your clients up to date on changes with the market and their new homes!
If you think the relationship ends with your client after they sign the papers, you are not going to last long as a good salesperson. Build lasting relationships with your clients so they have trust in you and send you more referrals. They even may one day look to move again and if the relationship is strong, they will seek you out first to help with their next purchase.
3) Stay In touch and grab coffee or lunch on you!
It is key to remain in contact with your clients even after the sale. Let them know you care and offer to take them to coffee or lunch sometime on your dime of course to show gratitude and also to see if they can share any referrals with you.
4) Cross promote with other companies to gain referrals.
It is always a good idea to cross promote with other local businesses. Offer gift cards to local restaurants and ask the restaurants to let you put up flyers or business cards where staff and even customers can take one. You can also work with local businesses who have the same customer base as warranty companies and companies offering water treatment systems for their homes. I suggest offering something as a thank you gift for this large purchase. A company good for this is Bionwater International. This small company offers a large punch for realtors to offer three different gifts for their home buyers that will benefit them for many years to come and keep you as a trusted individual in their lives. Bionwater offers alkaline water ionizers, a whole home cleaning system called the Vivenso and a complete set of stainless-steel titanium cookware. Any of these gifts would help a new home buyer for many years to come and show them you truly care about their complete happiness. You can find more information on their website www.bionwaterusa.com
5) Give them a branded gift!
Another method to keep your client’s minds on your business is through branded gifts. Offer when closing a t shirt or key chain or water bottle with your company name on it. Another way to do this instead of at closing is during the holidays. A client would be very pleased to receive a gift the first year they are living in their new home and it would be appreciated and remembered because it shows your dedication to your customers.
6) Just Ask! But wait till they are at their happiest!
During the buying process there are stressful moments but also happy ones as well. Capitalize on the happy moments by asking directly for referrals. People are much easier to approach about referrals when they have their guards down and willing to share with you. Just Ask!
7) Be specific when reaching out to clients after the close.
Tailor your messages to each client to make the interaction more personal. No one hates it more than when they received canned responses thanking them for their purchase. Customer feel that you don’t really care when you don’t take the time to personalize messages. Take the time. It will pay off in more referrals!
8) Ask for testimonials
There is no better way to get more positive qualified referrals than the positive feedback a happy customer can provide. Ask your clients to give you a short testimonial and ask for permission to share every where you can. People want to know they can trust you and by seeing happy customers feedback only helps you gain more clients.
9) Offer a Discount!
Offering a discount doesn’t have to be a scary thing. Offer a discount to your current customers on future purchases and extend that to friends and families. This will help you drive more leads and referrals for more sales and that’s what we are in the business for!
Mr. Al K. Line's Blog 